Registered in South Africa, THE COLLECTIVE is a FinTech company that has built a name for itself supporting Crypto companies at different stages in their life cycle with a diverse range of community management skills. THE COLLECTIVE differentiates itself by accepting its client’s native tokens rather than direct FIAT payments. To date THE COLLECTIVE have supported over a dozen start-up and well-established clients, often at key stages of growth, development, or change.
Services currently offered by THE COLLECTIVE include:
- Full marketing including all social media handles
- Community Management coverage 24/7/365
- SEO support (newly added by THE COLLECTIVE)
- Influencer onramp
- Business support/guidance
- IDO/ILO launch support
- Token liquidity services
THE COLLECTIVE recently underwent a token swap from the initial CDEX token to a completely revamped CO2 token. This was launched after successfully hitting their soft cap through Unicrypt’s ILO. Currently trading on Uniswap, CO2 is also expected to be listed on a top 20 CEX this year. THE COLLECTIVE also has plans to bridge to BEP20 using the BSC on JulSwap which will undoubtedly be a relief to those currently paying the higher gas fees inherent on the ETH blockchain.
THE COLLECTIVE Roadmap
The team have an ambitious roadmap but have excelled so far, mainly due to their MVP that has enabled the firm to continue operating since 2017.
Community Management Revenue Model
The Collective charges clients on a weekly basis in the native token of the client. A small amount of ETH is also billed for day-to-day operational expenses.
The CoinRushGo Revenue Model
Digital currency companies will pay for advertising within the game. For instance, if a company wants to bring awareness to its new token, The CoinRushGo will feature the company’s tokens within the game as rewards for playing the game. As a player finds the token within the game, a short description of the token and links to the advertiser’s social media will pop up to drive engagement to the company online resources. In addition, all advertising fees will be paid in CO2 tokens.
Rare NFT Aquisition and Market Place
In game NFT drops and purchases offer a unique way to experience game play. With interoperability between collaborating games, in game market for buying and selling useful NFTs, there is a massive opportunity for players to build out characters and weapons systems that complement their playing style. Each gun, shield, avatar, dance, accessory and skin can be found, purchased and traded in game, or sent out of game to secondary market places. Imagine being able to send the character, you have been working on to another game and play. The opportunities are endless in this category of game.
The CO2 Utility Token
The CO2 is designed to work within a complex ecosystem. If clients pay for services with CO2 tokens, a 10% discount on charges will be applied.
CO2 token utility at The CDEX decentralized exchange
Users receive a 50% discount on transaction fees for holding the CO2 token. Additionally, voting powers regarding the ecosystem will be given to people who hold CO2 tokens on the exchange. An API call through a custom bot will ascertain the number of votes a user will receive.
The token may be obtained as a reward based on the level of liquidity contributed.
THE COLLECTIVE has been very busy since their ILO launch and have released many developments over the past few weeks. The team are building momentum and starting to create a solid name in an industry that is naturally untrustworthy. With a very low circulating supply and solid tokenomics, the outlook is very positive.
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